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Privacy Policy

Last updated: May 2026

Pourline (“we,” “our,” or “us”) is a product of Shifty. This Privacy Policy explains what information we collect when you visit pourline.help or purchase our products, how we use it, and your rights regarding that information.

The short version: we collect basic analytics to understand how the site is used, and Gumroad handles all payment processing. We don’t sell your data. We don’t want to.

Information We Collect

Analytics data. This site uses Google Analytics 4 (GA4) to understand how visitors use pourline.help. GA4 collects information including pages visited, time on site, scroll depth, button interactions, approximate geographic location (country/region level), device type, and traffic source. This data is aggregated and does not personally identify you.

Purchase information. When you purchase a product, the transaction is processed by Gumroad. We receive your email address so we can deliver your purchase. Gumroad collects and processes your payment information — we never see or store credit card data. Gumroad’s privacy policy applies to information collected during checkout.

Email communications. If you download a free product or purchase from us, we may receive your email address and send you information about your purchase and related Pourline products. We use Kit (ConvertKit) to manage email. You can unsubscribe at any time from any email we send.

Information you don’t provide. We don’t run lead forms, pop-ups, or data collection beyond what’s described above. We don’t collect your name, phone number, or address through this website.

Cookies and Tracking

This site uses cookies placed by Google Analytics to track usage patterns. These are analytics cookies only — they do not track you across other websites for advertising purposes and are not used to serve you targeted ads.

You can opt out of Google Analytics tracking by:

How We Use Your Information

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

Third-Party Services

We use the following third-party services that have their own privacy policies:

Your Rights

California residents (CCPA). You have the right to know what personal information we collect, request deletion of your personal information, and opt out of the sale of your personal information. We do not sell personal information. To exercise your rights, contact us at hello@pourline.help.

EEA/UK residents (GDPR). You have the right to access, correct, or delete your personal data, object to processing, and request data portability. Our lawful basis for processing analytics data is legitimate interest. For purchase data, it is contract performance. To exercise your rights, contact us at hello@pourline.help.

Data Retention

Google Analytics data is retained for 14 months by default. Purchase and email data is retained as long as necessary to fulfill our obligations to you and comply with legal requirements. You can request deletion at any time.

Children’s Privacy

Pourline products are intended for bar and restaurant operators and are not directed at anyone under 18 years of age. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this policy periodically. The date at the top of this page reflects the most recent revision. Continued use of the site after changes constitutes acceptance of the updated policy.

Contact

Questions about this policy or your data: hello@pourline.help